Toyota Raises 2012 Global Sales Forecast on Growing Demand for Green Cars in Japan

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January 28, 2012: Toyota Motor Corporation, whose production was hit badly, last year due to Japan’s tsunami and flooding in Thailand, raised its forecast for Japan sales to 1.63 million vehicles from an earlier 1.53 million.

Toyota had been planning a comeback since a long time and had said in December that it plans to sell 8.58 million vehicles in 2012. The Japanese automaker behind the big names like Lexus and Camry sold 7.95 million vehicles in 2011 which was 6 percent down from its production in 2010.

Toyota Cars Japan

Even with the improved statistics, Toyota is unlikely to be back as world’s number one carmaker. Last year, General Motors Co. regained the throne from which it was ousted by Toyota in 2008, after seven consecutive years, by selling 9.03 million cars.

Toyota ranked fourth last year with 7.9 million vehicles sold. Its sales went down because of the earthquake that hit Japan in March slowed its factories, and the dealers ran out of cars to sell.

Analysts predict a tough fight this year for the top spot between General Motors, Volkswagen AG, Toyota and a joint venture between Nissan Motor Co. and Renault SA.

Volkswagen moved up to second spot in 2011 with a record global sales of 8.16 million, a clear 14 percent increase in sales from the year before. The alliance of Renault and Nissan was at the third place, with total sales of 8.03 million vehicles.

Ecological cars like Toyota’s Prius gas-electric hybrid have been a hit amongst Japanese customers despite a very slow market overall because of government backed subsidies. The Prius was Japan’s top-selling vehicle last year, third year in a row.

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